QR Code Growth
QR code usage has been increasing in recent years, as more businesses and consumers adopt this technology for a variety of purposes. Here are some relevant QR code usage statistics:
- Adoption rate: According to a report by Statista, the adoption rate of QR codes in the US has been steadily increasing since 2016, with over 60% of US smartphone users scanning a QR code at least once in 2020.
- Mobile payments: QR codes have been widely adopted as a method of payment in many countries, particularly in Asia. According to a report by Worldpay, QR code payments accounted for over 90% of all mobile payments in China in 2019.
- Retail: QR codes have been widely adopted by retailers to provide customers with quick and easy access to product information, promotions, and more. According to a report by IHL Group, over 75% of retailers in the US have implemented QR code technology in some way.
- Marketing: QR codes have become a popular tool for marketers, as they provide a quick and easy way to drive engagement and deliver measurable results. According to a report by Hubspot, over 80% of marketers believe that QR codes can have a positive impact on their marketing efforts.
These statistics demonstrate the growing popularity and adoption of QR code technology, and highlight the potential benefits for businesses and consumers alike. By leveraging QR codes, businesses can drive engagement, increase conversions, and provide a more seamless user experience.